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Welcome Brand Ambassadors

We are so excited to welcome you to our inaugural year of the Ultra Expeditions Brand Ambassador Program.  


Here, you’ll find detailed information about the program and have access to everything you need to be a successful Brand Ambassador.

This is your dashboard.  Visit often for announcements, important dates, activities and updates. 

Let's get started.




Initial on-boarding activities and opportunities for you.

Social Media - Set to Public Accounts

Sharing information via Social Media is an important part of being a Brand Ambassador. Please be sure to set your Instagram, Facebook and other social media channels, from private to public.

FOLLOW, LIKE, ENGAGE with Ultra Expeditions


Brand Ambassador Hashtags

  • #UEBrandAmbassador2020

  • #UEBA2020

  • #BuiltToEndure

  • #UltraExpeditions

Create Your Ultra Cup Team Deadline is FRIDAY January 10

The Texas Trail Running Eco Series takes you to the ocean's sandy beaches, through canyons, dense forests, sprawling prairies and over hills and mountains. Now, you can take the most diverse trail running experience to the next level and compete in the Ultra Cup and Eco Challenge.

As Brand Ambassadors you have the opportunity to create a team, recruit team members and earn points toward rewards.


  • Right now, all you need to do is register your Team Name by FRIDAY January 10.

  • Use Code UEBATEAM to bypass the $20 entry fee per team.  This code can be used one time per Brand Ambassador.

NOTE:  During the registration process you can choose to Create a Team, Participate in the Ultra Cup and Participate in the Eco Challenge.  The UEBATEAM code waives the $20 team creation fee. It doesn't apply to the Eco Challenge fee.


  • Create your team by recruiting team members. There is no charge to join a team and people can join a team at any time throughout the year.


  • Use your Brand Ambassador Code to sign up for races at a 20% discount.  

  • Share your UNIQUE BRAND AMBASSADOR COUPON CODE with your family, friends and followers and they will receive a 10% discount on races.

  • You'll receive your Unique Code very soon.

coming soon


Check back for updates on the following actives.

Your Unique Code  

Soon, each Brand Ambassador will receive a unique code.  Share this code with Friends, Family and Followers and they will receive a 10% discount when they enter the code when registering for a race.

Create Your Personal Profile

You'll answer a few questions and upload some of your favorite photos.  From there, we will create your personal Brand Ambassador Profile the will be included on our website, shared on social media and used in other marketing and promotion.  

Order Your Race Kit

Your official brand ambassador race kit includes a hat, shirt, shorts and tech shirt.  ​A preview is on it's way along with the link, and details to order.

Code of Conduct

As a brand Ambassador you're a spokesperson for Ultra Expeditions. Our Code of Conduct clearly outlines the expected behavior for all Ultra Expeditions team members.

Communication and Contacts

In addition to a list of contacts, we're creating channels for peer-to-peer communication and a vehicle for you to submit your ideas and suggestions.

Brand Guide

Use this information helpful insight. We encourage you to bring your own style, voice, creativity, vision, knowledge and ideas to your posts and communication.  

  • A high-level overview of our Brand's history, vision, personality and key values

  • Brand colors, font and usages

  • Hashtags

Feature Contributor Opportunities

User your creativity, talent, unique experience and knowledge to be recogiznied as a Feature Contributor.

  • Content - generate content and write copy for UE branded email, website, social media and other uses.  You will received credit and be recognition. 

  • Media - We are creating a location for you to upload and submit media. You will receive credit and recognition with each use. 


A helpful, at-a-glance list of events, important dates and deadlines.

Perks and Rewards Programs

In return for your commitment to brand awareness, here are some of the perks you’ll receive.  Details about the Rewards Programing, coming soon.


  • T-shirts, hats and other cool Ultra Expeditions swag – at a discount

  • Discounts on UE races

  • Exclusive customized UE race kits, at cost – only available to ambassadors

  • A unique referral link and discount code to share with friends, family and followers – as an opportunity to earn rewards 

  • Recognition on the Ultra Expeditions website and social media channels

  • A chance for additional and unique opportunities within Ultra Expeditions



We are thrilled that Stefano has agreed to be the  Ambassador to the Ambassadors.


In this role, Stefano will welcome all of you on race day who attend a race as a runner or a volunteer.


Stefano, along with his wife and daughter, have participated in countless UE Races.  He shows up with a smile and a goal. His positive energy and personal determination is infectious.  

It's our goal to ensure that you know that you're part of the Ultra Expeditions Team and Stefano is the perfect person to be your race day liaison.


join a team

It's free and it's fun

Take the Texas Trail Running Eco Series - the most diverse trail running experience - to the next level and compete in the Ultra Cup and Eco Challenge.





MARCH 31, 2020

It's going to be one heck of a fun Fall Race Season after being cooped up.


Today is the last day to take advantage of the best pricing for these races.

The Piney Woods Ultra - 09.19.2020  >>

Oktoberfest Trail Run - 10.17.2020  >>

The Barrier Island Ultra - 11.07.2020 >>




To help you stay active, positive and on top of your goals, we're sharing daily strength workouts and training advice from our professional coaches. Join our Facebook Group to get started.




Get started >>

be part of the fun 

sign up now


If you aren't registered and want to be part of the Ultra Cup and Eco Challenge experience, you can join an Ultra Cup team or compete as an individual, for free. You can also sign up for the Eco Challenge completion track.


Built to Endure Summer Series

Independence Day Run

The Independence Day Run

 The Independence Day Run

5k, 10k, 13.1mi

Fort Worth, Texas

July TBA, 2021

shutterstock_413735539 copy.jpg

The Miles & Margaritas Trail Run

The Miles & Margaritas Trail Run

5k, 10k, 13.1mi

Dallas, Texas

August TBA, 2021

Hunter with Shotgun

The Showdown at Sundown Ultra

The Showdown at Sundown Ultra

5k, 10k, 25k, 50k

Graham, Texas

September TBA, 2021


Experience unique and authentic guided adventures in unforgettable locations

Learn how our certified coaches can help you train for your next race or adventure

Read about adventures, get the latest running tips, and much more

Brand Ambassador Race Kits

The UEBA store has reopened. The only product in the store is the official brand ambassador race kit bundle. The store closes on November 30, 2020.  It will reopen in Spring 2021 where you can buy the bundle and individual items. We are also adding a singlet.


store open

Get the official Ultra Expeditions Brand Ambassador Race Kit. The bundle includes:

Short Sleeve Tech Shirt

Long Sleeve Tech Shirt



Because items are not returnable or exchangeable, please refer to the size charts and order carefully.


store closes NOVEMBER 30, 2020

UEBA Store.png

PayPal -

Checks - payable to Ultra Expeditions, LLC 4129 Panther Ridge Lane Plano, Texas 75074

Credit Cards - Accepted over the phone

Zelle and Venmo

Have Fun!

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